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Survey Results: Keys to Business and Personal Mastery

June 18th, 2009 by Patrick Dominguez

We did a survey of our Green Business Innovators group on Facebook back in April about your business needs, and we wanted to share some of the interesting results. Take a look at the 2 charts below.

A few things I want to highlight:

  • You have questions about a *wide range* of business-building topics
  • However, a few key topics clearly stood out from the rest…
  • Regarding business growth and marketing - our survey respondents had the strongest interest in having a marketing plan for their business. (Obviously having a powerful marketing strategy and then knowing what marketing actions to take is critical for business owners). After that, people were interested in having web sites that capture clients better and also SEO (Search Engine Optimization).
  • As for personal mastery, there was a clear desire to be more focused and to practice better time management. This is such an important point. We frequently hear from our clients that their biggest productivity challenge is to eliminate distractions and “make time” for their priorities. Often when Bill and I work with our clients on their marketing, we also include time management techniques (planning, project management) into the discussion to help with implementation.

Last but not least, we want to thank you for taking the time to take our survey. We know how valuable your time is and we’re grateful that you took a few minutes out of your busy day to share your thoughts.

Have any observations about the survey results? Please share in the comments below.

Question #1: There are many valuable business and marketing tools for generating new clients and more revenue and traffic to your business. Which of these would you have the most interest in learning about for your business? [Please choose ALL that apply.]

businessandmarketing
businessandmarketing

Question #2: It’s not enough to develop your business. Your own personal development (your “personal mastery”) is critical too.
Which aspects of personal mastery would you be interested in working on? Which would have the most impact for you? [Please choose ALL that apply.]

personalmastery
personalmastery
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Topics: Consumer Insight

2 Responses to “Survey Results: Keys to Business and Personal Mastery”

  1. Lyn Hicks Says:
    June 18th, 2009 at 5:38 pm

    Looks like green business owners have the same exact struggle as all business owners. Good survey, glad to have been part and see the results. We are all mostly in the same boat so as a marketing teacher you have a great list of topics to sell us on learning! Clever indeed! Thanks!

  2. Gordon Steen Says:
    June 22nd, 2009 at 4:47 am

    Action is key and implementation. The competition is tremendous and resources are limited. Bootstrapping, networking and innovation will get us where we need to be.

    If you try to just build another green store, you are wasting your time and money. Being green is a social problem that won’t be solved by simply switching your buying habits.

    Thanks for the survey.

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